No Script Javascript is disabled. Please enable it for better working experience.
Advertisement
Friday 21 June, 2024
Advertisement

Luka Doncic sues his mother Mirjam Poterbin

BY Salman Ahmed Sep 11, 2022. 04:42 pm UPDATED: Sep 11, 2022. 04:42 pm

Advertisement

Luka Doncic decided to start the Eurobasket by scoring a record-breaking 47 points against France. But first, he decided to file a trademark infringement lawsuit against his mother! Yes, the wonder kid Luka Doncic decided to wake up and hit France with 47. You got the words right.

The highest in more than 60 years, setting a record for Eurobasket. He set every record that evening. He chose to litigate for his brand first, though. The ownership dispute around Luka’s brand, “Luka Doncic 7,” is contentious.

It is crucial for someone like Doncic, whose marketability is likely to increase with time, to have his own brand and trademark. In order to fully manage his own brand, according to Luka Doncic, he needs to sue Mirajam Poterbin’s mother. The Dallas Mavericks’ star player is circumspect.

He hopes to grow and lead the NBA, and he’ll likely be the face of the organisation in the public eye. However, being unable to manage his own brand or, worse yet, not having the rights to it, could be a significant barrier.

In Luka’s own words, “I need to be in control of my brand” because “I continue to improve as a player and as a person.” Before unleashing his wrath on France and dumping a massive 47, according to Marc Stein, he filed a case at the US Patent and Trademark office. Now we understand why he was so irate.

He is intensifying a contentious legal dispute

Luka Doncic is escalating a bitter legal battle, but he is not taking on a well-known corporation or an ex-business associate. But Doncic has a strained relationship with his mother.

Doncic granted his mother permission to trademark his name for his rookie season in 2018. The year prior, he wrote to her company to request the release of the trademark, but they refused. Doncic has since unveiled a new logo, which is visible on his personalised Jordan Brand clothing and sneakers.

 

Advertisement

Related Articles

Anthony Joshua vs Francis Ngannou: TV channel, live stream, UK start time
Sports

Anthony Joshua vs Francis Ngannou: TV channel, live stream, UK start time

On Friday night, Anthony Joshua and Francis Ngannou square off in yet...

Chris Mortensen dead at 72, Cause of Death
Sports

Chris Mortensen dead at 72, Cause of Death

ESPN has declared the passing of renowned broadcaster and journalist Chris Mortensen....

Who is Madisen? Connor Bedard’s sister
Sports

Who is Madisen? Connor Bedard’s sister

When Connor Bedard, an NHL breakout player, joined the Chicago Blackhawks in...

Who is Elena Berri? Esteban Ocon’s ex-girlfriend
Sports

Who is Elena Berri? Esteban Ocon’s ex-girlfriend

Although ESTEBAN OCON is well-known for his racing career, the public has...

Reed Ryan dead at 22: Cause of Death
Sports

Reed Ryan dead at 22: Cause of Death

Reed Ryan, a talented college football player, passed away at the young...

Who is Georgie? England rugby star Owen Farrell’s wife
Sports

Who is Georgie? England rugby star Owen Farrell’s wife

Rugby player Owen Farrell of England wed Georgie, his longtime partner, in...

Advertisement

Latest News

Farah El Kadhi Dead at 36, Cause of Death
Viral

Farah El Kadhi Dead at 36, Cause of Death

Local reports state that a well-known beauty influencer from Tunisia passed away...

Morgan Metzer beaten, bound, raped and nearly choked to death
US

Morgan Metzer beaten, bound, raped and nearly choked to death

A mother of two who was assaulted, restrained, sexually assaulted, and on...

James Everett du Bois, US Army vet swept out to sea
US

James Everett du Bois, US Army vet swept out to sea

Pictured is a US army veteran who was washed out to sea...

Rose-Marie Dead at 68, Cause of Death
Entertainment

Rose-Marie Dead at 68, Cause of Death

HISTORICAL Rose-Marie, an Irish singer, tragically her away unexpectedly in Blackpool, shocking...

Advertisement